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Case 05 · Web · Event

Party Padel

Feel the night the second the page loads, the colour, the video, the costumes. Then sign up.

ClientParty Padel (with Open Padel)
ScopeBrand · Event site · CMS
Year2026
01 The why

First and foremost, this site is an advert. Behind it runs a whole event.

From the first frame the visitor should understand the night. The colours, the background video, the costumes leave no room for doubt. The site's job is to turn visitors into people who show up, so atmosphere comes first and everything else waits its turn.

Behind the hype sits a full event engine. Emails, marketing, payments, a webshop, signups and signup management all live here. Party Padel also carries several sub-brands, Founders Court, Love Padel and more, plus the apps used at events for scorekeeping, pool play and brackets. We built the feeling and the machinery.

  • 01Sell the feeling in one second
  • 02Convert visitors into attendees
  • 03Run the whole event engine in one place
  • 04Carry sub-brands and the live event apps

What if one website could run an entire brand, not just sell one night?

02 Brand in the design

Atmosphere first, then the machinery.

A

Atmosphere first

Background video, hot neon colour and the costumes set the volume to “Saturday night” before a single word is read.

B

One clear action

Once the feeling lands, everything funnels to a single signup. No detours, no second thoughts.

C

A whole ecosystem behind it

Sub-brands, a webshop and the live event apps for scorekeeping and brackets all run from the same hub.

03 How visitors move through it

Hype, proof, then in.

01The hype hero“Kun padel kohtaa fiestan”: the night's whole personality in one screen.
02The conceptSpanish-style padel, DJ, pizza and costumes. This is the fun option, with a tournament hiding inside the party.
03Vol. 1 recap & resultsPhotos, winners, the costume vote and the numbers prove the energy is real.
04Get on the listA single, unmissable sign-up for Vol. 2, captured the moment the hype peaks.
Party Padel conceptscreenshot · padel/concept.jpg
The concept: padel meets fiesta
Party Padel Vol. 1 recapscreenshot · padel/recap.jpg
Vol. 1 recap: the night in numbers
Party Padel resultsscreenshot · padel/results.jpg
Results: champions & costume vote
Party Padel website heroscreenshot · padel/hero.jpg
The hero: padel meets fiesta
04 Vol. 1, in numbers
150+People in the building
32Teams
64Matches played
131Costume votes cast
05 Built to be owned

Vol. 2, Vol. 3, Vol. 10. Same site, new night.

A bespoke admin, built for this site

  • Spin up a new edition with date, venue and sign-up.
  • Post results and the costume winners after the night.
  • Drop in the gallery while the buzz is still warm.
  • Edit every word, no developer needed.

Each volume reuses the same site and the same engine. The organisers manage the recap, results and sign-ups themselves. No rebuild per event, just the next great night.

The site sells the feeling in one second and quietly runs the whole event behind it. Every new edition we just log in, post the recap and open signups. Nothing gets rebuilt, we just throw the next great night.

Sergio Carrera Organiser · Party Padel